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Supercharge sales and customer experience by integrating multiple digital retail solutions

The real power of a digitally advantaged store is in combining technologies to supercharge outcomes.

Retail media

  • Walking around the store

  • Real-time location-based promotions are triggered based on foot traffic & heat map data

  • Customers receive follow-up promotions or surveys via Cisco CPaaS messaging

On prem server/cloud

  • Meraki + AI Analytics Cloud Agility

  • Customers receive self-checkout guidance via interactive kiosks

Camera

  • Heat Maps & Dwell times

  • AI Analytics

  • Loss Prevention integration

  • POS & register monitoring

  • Store Layout Intelligence

  • People Counting

  • Safety & Physical Security

Electronic shelf labels / digital signage

  • Intelligent Store layout with AI

  • Personalized product recommendations are made via mobile push notifications

  • Digital signage (Cisco VisionEDGE+) delivers personalized offers based on Wi-Fi & Camera analytics

Handheld device / store colleagues

  • Frictionless processes

  • Insights on customer dwell time and movement patterns optimize employee engagement

  • POS integration with Cisco Webex CPaaS enables quick customer support

Handheld device / customer app

  • Head into the store:
    Customers connect to high-speed Wi-Fi 7 (Cisco Meraki APs) upon entering the store

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  • Research by McKinsey found that top-tier retail “Movers” have outperformed their peers on key financial metrics, including:
    • 3.6x outperformance in EBITDA

    • 3x lower SG&A costs

    • 2.2x better capital efficiency

    • 1.9x higher revenue growth

    • Improved cost of goods sold

    90%

    of global retail executive believe that AI and machine learning are essential for the future of retail 

    73%

    of emerging technology retailers are investing in analytics and AI to empower frontline employees

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